If you’re dealing with a surge in egg prices, you’re not alone. Find out why eggs are expensive as hell right now, and what you can do to combat the cost. More than just inflation In December 2022, as holiday grocery shopping surged, the average price...
Does your bakery offer subscriptions? Subscriptions are a great source of recurring revenue, and a fun way to create an exclusive insider’s club with your customers. Many of the big chains experimented with subscriptions during the pandemic: Panera launched an...
Video versus photos Instagram and Tik Tok might be all about video these days, but you still need a strong food photography strategy if you want to be found online. Here’s why… Sets expectations Creates a professional first impression Helps to sell more Google itself...
What is a Google Business Profile? Your Google Business Profile (GBP) is a free listing that allows business owners to create and manage a profile across Google Search, Maps and Reviews. These days, it’s often the first impression of your business for local searchers....
Why do you need online reviews in the first place? Between the pandemic and our continued dependency on Google, more and more people turn to online reviews before they make purchase decisions. In fact, 93% of consumers used the Internet to find a local business in the...
Hey there, bakery shop owner! I’m a marketer and pastry enthusiast ready to help you turn followers into customers. Consider this site your ultimate resource on marketing and social media tips. True to my brand name, I also help donut lovers find the best artisan donuts in their local city. Could that be you?
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