The power of permission-based marketing for your bakery sales I recently went live on Instagram for one day every week to chat about email marketing and why it’s so important for your independent bakeshop. Simply put, email marketing is the practice of sending...
It’s officially back-to-school season! While this year may not be back to “normal”, there’s always comfort in food… One of my favorite things to talk about is menu planning. This month, many bakeries are offering school-themed treats that...
Head of Instagram says Instagram is no longer a photo sharing app It’s official: Instagram is focusing on becoming like TikTok. According to CEO Adam Mosseri, Instagram is no longer a photo sharing app. In a video posted to his Instagram and Twitter accounts,...
National Donut Day is the first Friday of June! Whether your shop specializes in donuts or offers them as one of many treats on the menu, consider this “holiday” the perfect excuse to spread joy, boost sales, and incentivize customers to return. Unlike...
Photo credit: @erinjbgood Watch the "5 Mistakes Your Bakery Is Making With Catering"Subscribe for access to the free training + other marketing tips from Donut Digest. Watch the training! Sweet, you're in! Use password CATER to view. Use password CATER to view...
Hey there, bakery shop owner! I’m a marketer and pastry enthusiast ready to help you turn followers into customers. Consider this site your ultimate resource on marketing and social media tips. True to my brand name, I also help donut lovers find the best artisan donuts in their local city. Could that be you?
P.S. If you’re near North Texas, come join me at the annual Dallas Donut Fest!
