23 Creative Social Media Ideas for Bakeries to Boost Engagement
Looking to create relevant and engaging content on Instagram or TikTok? Discover the content categories and examples that tie into the values that matter most to Gen Z and Millennial audiences: authenticity, community, inclusiveness, and entertainment.
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Using Receipts to Market Your Business
Explore an often overlooked marketing tool for bakeries: receipts. Whether printed or digital, receipts can promote your brand, gather feedback, enroll customers in loyalty programs, share promotions, and drive repeat business—all with minimal effort.
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Avoiding the Top Mistakes for Online Menus
Boost your bakery’s online presence and attract more customers by avoiding these common menu mistakes. Discover tips for creating a visually appealing, user-friendly, and SEO-optimized menu.
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Cottage Bakers: How to Get Started
Starting a cottage bakery? Learn tips for selling, legal essentials, building an online presence, getting discovered, exploring entry-level technology, and more.
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Email Marketing Part 5: Email Newsletters to Send
Keep your customers engaged with a variety of email newsletters for your restaurant or bakery. From welcome series and special announcements to team spotlights and catering promotions, email marketing helps build loyalty, drive sales, and keep your brand top of mind. Learn best practices and automation tips to optimize your campaigns.
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Email Marketing Part 4: Common Email Mistakes
Avoid common email marketing mistakes that could hurt your restaurant or bakery’s success. Learn about segmentation, consistent communication, and mobile optimization to improve engagement and boost customer loyalty. Follow these strategies to build better relationships and drive conversions.
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Email Marketing Part 3: Email Service Providers
Explore the top Email Service Providers (ESPs) to boost your bakery’s email marketing strategy. This guide covers key features like automation, segmentation, and integration with POS systems. Learn how to track metrics and choose the best ESP to drive traffic, sales, and customer loyalty.
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Email Marketing Part 2: Email vs. Text Message Marketing
Learn how to balance email and text message marketing for your bakery. Discover the strengths, benefits, and best practices for a winning strategy.
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Email Marketing Part 1: What is Email Marketing?
Discover the basics of email marketing—why it’s essential, how it beats social media, and why permission matters for direct, cost-effective communication.
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Reddit for Local Bakeries
Is Reddit the new SEO frontier? Google prioritizes Reddit content, but inauthenticity gets downvoted. Learn how bakeries can monitor their brand & engage authentically to boost local SEO.
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