Why James Beard Awards Matter for Your Bakery
Learn how winning local or national accolades can boost your brick-and-mortar bakery’s business and reputation.
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Cottage Bakery Marketing
Cottage bakery marketing: Learn how to effectively promote your homemade desserts and grow your cottage bakery business
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Cost of Eggs
Dealing with the surging cost of eggs? Find out why eggs are so expensive right now and what you can do as a bakery owner.
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Bakery Subscriptions
Does your bakery offer subscriptions? Learn from national and local bakeries who cracked the code on recurring revenue.
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Why your bakery needs high-quality photos
Instagram and Tik Tok might be all about video these days, but you still need a strong photo strategy if you want to be found online.
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Google Business Profiles for Bakery Owners
Do you want to show up higher in Google search results? Optimize your Google Business Profile with these quick tips.
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The importance of online reviews
Want your bakery to get found online? Customer reviews are one of the most crucial, yet overlooked, types of word-of-mouth that help you rank higher in search results.
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Email Marketing 101 for Bakery owners
Want to learn why email marketing matters for your bakery and how to get started? Check out these best practices, tech options and mistakes to avoid.
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Back-to-school with Baked Goods
Do you have a back-to-school menu in your bakery? The fall season is a great excuse for limited-time offers in your shop and the perfect opportunity for catering gigs. Check out the latest trends for inspiration.
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Is it time to give up on Instagram?
The head of Instagram says it’s no longer (just) a photo sharing app. How do you manage your bakery or donut shop’s social media strategy going forward?
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